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Monday, March 7, 2011

It's all in a Name!

As I pondered  a good name for my new home brewery, my mind kept wandering to the brilliantly named AleSmith. Beer is meant to be artful and innovative and AleSmith has hit that out of the park. Their Belgian and British style begs a second sip. Yule Smith (summer) may be my favorite seasonal brew. Done in an English style IPA, it has a refreshing lightness and body. The hops balance the summer brew out to a perfect finish.
My wife loves logos. Normally she picks her wine based on the label. I think this has rubbed off on me. The AleSmith name and logo is brilliant. Unlike most logos and packaging, this beer is amazing!

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